About Calcs.com
We’re building the future of engineering design, and we need a marketing leader who can help us tell that story to the world.
Calcs.com is transforming how engineers work, replacing outdated spreadsheets and clunky tools with a fast, flexible platform purpose-built for how engineering teams actually design. Thousands of engineers across North America and Australia already trust us to run tens of thousands of projects each year. With strong adoption through our product-led growth engine and a growing enterprise motion with industry-defining partnerships, we’re entering our next chapter of rapid scale.
The role
As Head of Marketing, you’ll own the marketing function end-to-end. You’ll combine strategy and execution to drive demand, accelerate adoption, and build Calcs.com into the default platform engineers use every day. This is a high-impact role reporting directly to the CEO, with the opportunity to shape a marketing organization from the ground up and grow into VP/CMO as the company scales.
You won’t be starting from zero. You’ll partner closely with our product-led SMB Marketing Manager and incoming Lifecycle MarketingManager, and work cross-functionally with Revenue Operations, Customer Success, and Sales to maximize impact across both PLG and enterprise growth motions.
What you'll do
Strategic Leadership
- Define and own the marketing strategy across both product-led growth and enterprise motions.
- Partner with sales and product leadership to align marketing with business growth objectives.
- Position Calcs.com as a category leader through compelling messaging and thought leadership.
Growth & Demand Generation
- Oversee demand generation programs that fuel both self-serve trials and enterprise pipeline while contributing hands-on to priority campaigns in near term.
- Scale growth levers such as webinars, lifecycle marketing, SEO, and educational content.
- Guide the launch of account-based marketing programs, collaborating with sales and enterprise leads to support complex deals.
Brand & Storytelling
- Elevate Calcs.com’s brand by championing our mission and showcasing customer impact.
- Direct the development of case studies, customer success stories, and thought leadership content, rolling up your sleeves where needed.
Team Leadership
- Build, lead, and inspire a high-performing marketing team (initially lifecycle and enterprise marketers).
- Mentor existing talent and create a culture of creativity, accountability, and measurable impact.
- Manage budget and resources to maximize ROI and fuel sustainable growth.
What we're looking for
Required qualifications
- 6–10 years of B2B SaaS marketing experience with demonstrated impact on revenue growth.
- Proven track record of running successful demand generation and lifecycle marketing programs.
- Strong product marketing skills: positioning, messaging, competitive differentiation.
- Hands-on operator who thrives in a fast-paced, high-growth environment.
- Data-driven mindset with the ability to measure, analyze, and optimize marketing performance.
- Exceptional communication and leadership skills—able to influence at every level.
Preferred qualifications
- Exposure to dual-motion go-to-market models (PLG + enterprise).
- Experience scaling SaaS companies from early stage ($2–5M ARR) through rapid growth.
- Comfort leading at industry events, webinars, and thought leadership platforms.
- Experience supporting complex enterprise sales cycles (ABM, events, sales enablement).
- Familiarity with engineering, construction, or technical software industries (a plus, not a must).
Why join us
- Impact at Scale – Your work will directly influence how thousands of engineers design the built world.
- High-Visibility Role – Report directly to the CEO, shaping strategy and driving measurable ARR growth.
- Strong Foundation – Join a company with proven product-market fit, healthy economics, and ambitious growth goals.
- Career Growth – Clear path to VP/CMO as we scale globally—grow with us.
- Culture of Builders – We value pragmatism, human connection, and trust. You’ll work alongside passionate teammates solving real-world problems.
- Competitive Package – Market-leading salary, performance incentives, and flexible work options.
Growth opportunities
- Lead the evolution of a high-performing marketing organization from its early stages.
- Shape an emerging category in engineering technology and leave your mark on an industry that touches every building and structure in the world.
- Expand your role into VP/CMO as Calcs.com scales internationally and into new engineering verticals.
